Services · Growth
SEO & AI Search
Help customers find and understand your business across traditional search and emerging AI-assisted discovery, with technical SEO, content, GEO and answer-focused optimisation.
The problem
Discovery now happens across search results, AI-generated answers, maps and specialist platforms. Technical gaps, unclear content and inconsistent business information can limit your visibility wherever customers look.
Who it's for
- Businesses seeking visibility in search and AI-assisted discovery
- Websites that lost visibility after a redesign or migration
- Local, multilingual and e-commerce teams competing for relevant demand
What we provide
What our seo & ai search work includes
Technical & semantic SEO
Crawlability, indexing, page performance, internal linking and relevant structured data that make content easier to interpret.
GEO & AI search visibility
Review how your brand appears in AI-generated answers; strengthen clear, evidence-led content and consistent entity information to improve discoverability.
AEO & answer-led content
Organise useful, direct answers around real customer questions, supported by clear sources, headings and topical depth.
Local, multilingual & commerce SEO
Location and market-specific pages, business profiles, international targeting and product/category discovery.
Authority & content strategy
Research search intent, publish helpful expertise, improve existing pages and plan relevant digital PR or earned mentions.
Measurement & experimentation
Track organic traffic, conversions and observable AI search mentions where platforms allow, then refine what is working.
Capabilities
- Technical SEO audits
- Generative Engine Optimisation (GEO)
- Answer Engine Optimisation (AEO)
- AI search visibility
- Structured data
- Semantic content strategy
- Local & international SEO
- E-commerce SEO
- Search analytics
Typical use cases
- Service businesses seeking leads
- Online stores and product discovery
- Website migrations
- Multi-location and multilingual businesses
- Brands evaluating visibility in AI answers
How we work
Our delivery process
01
Understand
Business goals, users, requirements and constraints.
02
Define
Scope, technology, experience and delivery approach.
03
Design
UX, UI, architecture and product experience.
04
Build
Development, integration, testing and optimisation.
05
Launch & Grow
Deployment, analytics, SEO, marketing and ongoing improvement.
Related work
Websites we've worked on
Business News & Publishing
Crains New York
A business news publication delivering daily reporting on the New York economy and industry.
Apparel & Essentials E-Commerce
Underwear Expert
An online store for everyday underwear essentials, with straightforward sizing and delivery options.
Non-profit
Women Strong
A nonprofit presence sharing its mission and work with a wider audience.
FAQ
Common questions
What is GEO, and how is it different from SEO?+
Generative Engine Optimisation focuses on whether your content and brand can be understood and referenced in AI-generated answers. It builds on the same foundations as SEO: useful content, accessible pages and trustworthy information.
Can you guarantee citations in AI answers?+
No. AI platforms choose which sources to show and their outputs change. We improve the underlying content and measure observable visibility without promising placement.
How do you measure AI search visibility?+
We assess representative customer questions, monitor publicly observable mentions or citations where available, and connect any referral traffic to meaningful on-site actions. Reporting limitations vary by platform.
How long does SEO take?+
Technical fixes can have an effect within weeks; competitive visibility usually takes several months of consistent work.
Start a project
Have a project in mind?
Tell us what you are trying to build, improve or grow. We'll help define the right digital approach.